The ethical mission and responsibility of the professional in finance and marketing

Authors

  • Magda Alejandra Martínez Daza Docente externo.

Keywords:

Social challenge, social innovation, finance, collective well being.

Abstract

This article highlights the importance of Republican finance and marketing professionals in terms of the relationship they must have with decisions under social responsibility, in this way contributing to a more just and sustainable future.

References

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Dussel, I. (2007). La ética en las finanzas y la responsabilidad social empresarial. Revista de Economía Institucional, 9(16), 17-38.

Freeman, RE (2015). Gestión estratégica: un enfoque de partes interesadas. Prensa de la Universidad de Cambridge. https://doi.org/10.1017/CBO9781139192675

Herreño Marin, A. (2019). ¿Para qué sirve realmente la Ética? Revista Lumen Gentium, 2(1), 110–114. https://doi.org/10.52525/lg.v2n1a9

Kuna-Marszałek, A., & Kłysik-Uryszek, A. (2020). CSR and socially responsible investing strategies in transitioning and emerging economies. https://doi.org/10.4018/978-1-7998-2193-9

Leiva, R., Ferrero, I., & Calderón, R. (2016). Corporate Reputation in the Business Ethics Field: Its Relation with Corporate Identity, Corporate Image, and Corporate Social Responsibility. Corporate Reputation Review, 19(4), 299-315.

Martínez Herrera, H. (2010). Responsabilidad social y ética empresarial: (ed.). Ecoe Ediciones. https://www.ecoeediciones.com/wp-content/uploads/2016/04/Responsabilidad-social-y-etica-empresarial.pdf

Published

2024-10-08
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Section

Ámbito académico